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They Zig. I Zag. flat lay on white wood
1/6
$70.00
20% off at checkout · until Mon 30 Nov Free delivery over $99
ColorBlack
Size

Order by Wednesday 9 December for Christmas

Printed to orderNever warehoused
Free delivery over $99UK & US
About this design

Everyone else takes the obvious road. You take the other one, on purpose or by instinct, and find the thing nobody else was looking for. Not contrary for the sake of it: just wired to go a different way.

Part of Loud & Clear: big, bold words for being exactly as you are. No explaining, no apologising, no contorting to fit anyone else's expectations. Every trait has its friction and its flow. This is the flow, worn out loud.

Soft, brushed and easy to live in: the one you pull on without thinking and keep on all day.

Fabric & care

Specification

  • 80% organic combed ring-spun cotton / 20% recycled polyester
  • 3-end brushed fleece with a 100% organic cotton face
  • 8.3 oz (280 g/m²)
  • European production is 85% organic cotton / 15% recycled polyester

Care

Wash
Machine wash cold, inside out, with like colours.
Dry
Tumble dry low.
Iron
Low heat, inside out, never over the print. Don't dry clean.
Bleach
No.
Expect
The cloth is washed before the garment is made up, so it arrives soft rather than stiff.
Embroidery
The brushed face takes stitching well.

Good to know

  • A new print can smell faintly of vinegar, or carry a pale mark from the pre-treatment. Both wash out.
  • Keep it out of direct sunlight before that first wash — the pre-treatment can sun-stain, and that doesn’t come out.
  • No fabric softener. It dulls the print.
  • On embroidery, iron around the stitching rather than over it. We’ve washed ours repeatedly and they’ve held up.
Size & fit
LengthWidthSleeve Length
S27 ¼19 ¾25
M2821 ¼25 ¾
L28 ¾22 ¾26 ½
XL3024 ¾26 ¾
2XL3126 ¾27
LengthWidthSleeve Length
S69.250.263.5
M71.15465.4
L7357.867.3
XL76.262.967.9
2XL78.767.968.6

These are the garment’s own measurements, not body sizes — and one maker’s medium isn’t another’s, so it’s worth a look before you choose. Soft fabrics never cut quite identically, so allow a little either way.

Width is measured flat, underarm to underarm — double it for the full way round. Sleeve length runs from the top of the set-in sleeve to the cuff. Our fulfiller notes that these sizes correspond to one size bigger in the UK and European market, so if you usually buy UK or European sizes, order a size down. This blank is made to two specifications — SASU010 for the US and STSU868 for Europe — and the figures above are the ones our fulfiller publishes.

How this one fits

Unisex Organic Sweatshirt

Mid-weight brushed fleece in a unisex medium fit, with set-in sleeves and 1 × 1 rib at the collar, cuffs and hem. The face is 100% organic cotton and the cloth is washed before the garment is made up, so it arrives soft rather than stiff. The rib is 100% cotton with no elastane in it, so it holds its shape without gripping. This one is made in two places: units made in the US are 80% organic cotton with 20% recycled polyester, and units made in Europe are 85% organic cotton with 15% recycled polyester.

Cut

Unisex medium fit — between relaxed and fitted — with set-in sleeves. It follows a US sizing convention: our fulfiller notes that each size corresponds to one size bigger in the European market, so if you usually buy UK or European sizes, order a size down.

Sensory notes

  • Tear-away labels.
  • Set-in sleeves, so the seam sits at the top of the shoulder.
  • 1 × 1 ribbed collar, cuffs and hem, 100% cotton with no elastane in them.
  • Herringbone tape inside the back neck.
  • Self-fabric half-moon at the back neck.
  • Flatlock topstitching at the hem, cuffs and armholes.
  • Mid-weight at 8.3 oz (280 g/m²).
  • Brushed fleece inside.
  • On an embroidered design, the reverse of the stitching has some texture inside.

Made responsibly

  • GOTS certified organic cotton.
  • OCS certified organic content.
  • GRS certified recycled content.
  • OEKO-TEX certified.
  • Stanley/Stella is a Fair Wear Foundation member.
  • Certified vegan by PETA.
See how it compares to everything else we print on
Delivery & our guarantee

Delivery

Made for you after you order: 1–5 working days to make, then 3–5 to arrive. Free on orders of $99 or more; $4.99 below that. UK and US.

Faulty or damaged?

Send your order number and a photo within 30 days of delivery, and we’ll replace it or refund you in full.

Not right for you?

Wear it, wash it, then decide. Tell us within 30 days for a replacement, a different piece or store credit. No reasons needed: that’s the Zero Apologies Guarantee.

Christmas: ordered 1 Nov–24 Dec? You have until 31 January.

Return postage is paid by you. Please wait for our email before posting anything.

Check the size guide above first: real measurements, laid flat. Our Gear covers how each piece fits and wears.

Reviews

More like this

Customer reviews

In good company

  • ★★★★★

    “I can make a statement without shouting”

    Read the full review

    This was gifted to me, and it’s now my favorite top. It works as a layering piece over t-shirts and vests, and is particularly good for after a workout or run. It’s very soft, nice color, and the badge is really well made. No one has mentioned it either and I like that I can make a statement without shouting. It’s original. I’m pleased.

    Laura H. Gifted

    Hugging ... AuDHD
  • ★★★★★

    “Neither of us had seen anything like it before.”

    Read the full review

    I bought this for my friend who has recently been diagnosed ADHD. She doesn’t know what to do with the news, so i thought the idea of it being complicated would resonate with her. She was over the moon. Neither of us had seen anything like it before. This is just after she washed it to test the embroidery so it's a bit creased, but the embroidery stayed true.

    Lynn F.

    It's Complicated Phrase (ADHD)
  • ★★★★★

    “comfy, relaxed, and easy to wear”

    Read the full review

    It’s a comfort colors T-shirt. I have a few already, as I like the feel and the colors are more modern than other brands, and have that lived-in feeling. They remind me of tees I had at college years ago, comfy, relaxed, and easy to wear. Just pick up off the floor and put it on :) recommend.

    Scott S. Gifted

    Recharge in Progress
  • ★★★★★

    “It’s soft and smooth; the embroidery is subtle.”

    Read the full review

    This was a gift from someone who knows me well. It’s very nice. It’s soft and smooth; the embroidery is subtle. The off-white, cream colour is also very handy. I live in a hot place, so I need tees that work with lighter colours too. I would buy more.

    Rhys O. Gifted

    Shhh. Recharging
  • ★★★★★

    “recast ADHD in a more positive light”

    Read the full review

    A gift for my daughter. We both thought it was funny, and liked how it recast ADHD in a more positive light The mug is no-frills, simple, but not too chunky, and is comfortable to hold and drink from.

    Maureen G. Gifted

    ADHD: Absolutely Delightfully Highly Dynamic
  • “its rare to find so much i like in one place.”

    Read the full review

    love this store …brilliant idea….tbh i could have shopped till i dropped. its rare to find so much i like in one place. very clever. nice stuff. prices a bit more than i usually pay but I get it.

    Brittany W.

Marked “gifted” where we sent the product free. Nobody was paid, and the words are their own.

Why Wonderfully Wired?

A smiling man in his garden with a mug of tea, wearing the Arm Brains Not Working octopus teeIn Arm Brains Not Working

Free delivery

Over $99. UK and US.

Mix anything in your basket to get there.

The price you see is the price you pay.

A woman laughing in a café, wearing the Un-Filtered sweatshirtIn Un-Filtered

Zero Apologies Guarantee

If it isn’t right for you, we’ll put it right.

Just tell us within 30 days.

“It isn’t right for me” is a complete sentence.

How it works
A woman at her kitchen table making lunch, wearing the A Million Ideas sweatshirtIn A Million Ideas

Made by insiders

Cultural shorthand for minds like yours.

The things you never have to explain to people who get it.

Finally, gear that gets your brain.

Our story

Most loved right now

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Questions, answered

Good to know

How does the sizing run?

Our unisex tees, sweatshirts and hoodies have a relaxed, regular fit. Between sizes? Size up for a roomier feel. Every product has its own measurements under Size & fit. See Our Gear for how each piece is cut, how it wears, and sensory notes on fabric, seams and labels.

When will it arrive?

Each piece is made for you, then posted to the UK and US: free on orders over £85 / $99, and a flat £3.99 / $4.99 below that. It’s usually with you in 5–10 working days, and you’ll get tracking as soon as it ships.

What if it isn’t right for me?

Tell us within 30 days for a replacement, a different piece or store credit. Return postage is paid by you. Arrived damaged or misprinted? Send us a photo within 30 days and we’ll replace or refund it.

How do I keep it looking good?

Turn it inside out, wash cool and skip the tumble dryer. Prints and stitching stay sharper for longer. Our Gear has care notes for every garment.

All questions